Eric J. Arnould

Researcher Next ID · RN-007432

Researcher · Business, Management and Accounting

Espoo, Finland

Not currently recruitingFunding unknown

Research interests

Business, Management and Accounting

Agricultural and Biological Sciences

Arts and Humanities

Consumer Behavior in Brand Consumption and Identification

Culinary Culture and Tourism

Service and Product Innovation

Customer Service Quality and Loyalty

Fashion and Cultural Textiles

How Brand Community Practices Create Value
Journal of Marketing · 2009 · https://doi.org/10.1509/jmkg.73.5.30
Consumer Culture Theory (CCT): Twenty Years of Research
Journal of Consumer Research · 2005 · https://doi.org/10.1086/426626
River Magic: Extraordinary Experience and the Extended Service Encounter
Journal of Consumer Research · 1993 · https://doi.org/10.1086/209331
The Romantic Ethic and the Spirit of Modern Consumerism
Journal of Marketing · 1989 · https://doi.org/10.2307/1251351

No projects listed.