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Girish Prayag
Researcher Next ID · RN-008756
Researcher · Social Sciences
Christchurch, New Zealand
Not currently recruitingFunding unknown
- Works count
- 293
- Citation count
- 15,114
- H-index
- 62
- i10-index
- 136
Research interests
Social Sciences
Business, Management and Accounting
Diverse Aspects of Tourism Research
Consumer Behavior in Brand Consumption and Identification
Customer Service Quality and Loyalty
Sport and Mega-Event Impacts
Digital Marketing and Social Media
Publications
Antecedents of Tourists’ Loyalty to Mauritius
Journal of Travel Research · 2011 · https://doi.org/10.1177/0047287511410321
Current projects
No projects listed.