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Julie Baker

Researcher Next ID · RN-012344

Researcher · Business, Management and Accounting

University of Information Technology and Sciences

, Bangladesh

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Not currently recruitingFunding unknown
Works count
119
Citation count
13,123
H-index
37
i10-index
68

Research interests

Business, Management and Accounting
Immunology and Microbiology
Customer Service Quality and Loyalty
Consumer Retail Behavior Studies
Consumer Behavior in Brand Consumption and Identification
Immunotherapy and Immune Responses
T-cell and B-cell Immunology

Publications

  • The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions

    Journal of Marketing · 2002 · 10.1509/jmkg.66.2.120.18470

  • The effect of store name, brand name and price discounts on consumers' evaluations and purchase intentions

    Journal of Retailing · 1998 · 10.1016/s0022-4359(99)80099-2

  • Excitement at the mall: Determinants and effects on shopping response

    Journal of Retailing · 1998 · 10.1016/s0022-4359(99)80106-7

  • The Influence of Store Environment on Quality Inferences and Store Image

    Journal of the Academy of Marketing Science · 1994 · 10.1177/0092070394224002

  • An experimental approach to making retail store environmental decisions.

    Journal of Retailing · 1992

Current projects

    No projects listed.