Seung‐A Annie Jin
Researcher Next ID · RN-017354
Researcher · Arts and Humanities
Northwestern University in Qatar
, Qatar
- Works count
- 104
- Citation count
- 8,535
- H-index
- 43
- i10-index
- 72
Research interests
Publications
Instafamous and social media influencer marketing
Marketing Intelligence & Planning · 2019 · 10.1108/mip-09-2018-0375
Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat
Computers in Human Behavior · 2017 · 10.1016/j.chb.2017.02.041
Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention
Telematics and Informatics · 2016 · 10.1016/j.tele.2016.06.004
Following Celebrities’ Tweets About Brands: The Impact of Twitter-Based Electronic Word-of-Mouth on Consumers’ Source Credibility Perception, Buying Intention, and Social Identification With Celebrities
Journal of Advertising · 2014 · 10.1080/00913367.2013.827606
Can Robots Manifest Personality?: An Empirical Test of Personality Recognition, Social Responses, and Social Presence in Human–Robot Interaction
Journal of Communication · 2006 · 10.1111/j.1460-2466.2006.00318.x
Current projects
No projects listed.