← Back to directory

Seung‐A Annie Jin

Researcher Next ID · RN-017354

Researcher · Arts and Humanities

Northwestern University in Qatar

, Qatar

Not currently recruitingFunding unknown
Works count
104
Citation count
8,535
H-index
43
i10-index
72

Research interests

Arts and Humanities
Social Sciences
Computer Science
Business, Management and Accounting
Media Influence and Health
Digital Marketing and Social Media
Impact of Technology on Adolescents
Virtual Reality Applications and Impacts
Consumer Behavior in Brand Consumption and Identification

Publications

  • Instafamous and social media influencer marketing

    Marketing Intelligence & Planning · 2019 · 10.1108/mip-09-2018-0375

  • Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat

    Computers in Human Behavior · 2017 · 10.1016/j.chb.2017.02.041

  • Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention

    Telematics and Informatics · 2016 · 10.1016/j.tele.2016.06.004

  • Following Celebrities’ Tweets About Brands: The Impact of Twitter-Based Electronic Word-of-Mouth on Consumers’ Source Credibility Perception, Buying Intention, and Social Identification With Celebrities

    Journal of Advertising · 2014 · 10.1080/00913367.2013.827606

  • Can Robots Manifest Personality?: An Empirical Test of Personality Recognition, Social Responses, and Social Presence in Human–Robot Interaction

    Journal of Communication · 2006 · 10.1111/j.1460-2466.2006.00318.x

Current projects

    No projects listed.