Rudolf R. Sinkovics

Research interests

Publications

• A perspective on using partial least squares structural equation modelling in data articles

  Data in Brief · 2023 · https://doi.org/10.1016/j.dib.2023.109074

• Advanced technologies and international business: A multidisciplinary analysis of the literature

  International Business Review · 2021 · https://doi.org/10.1016/j.ibusrev.2021.101967

• Handbook on Global Value Chains

  Edward Elgar Publishing eBooks · 2019 · https://doi.org/10.4337/9781788113779

• Rapid expansion of international new ventures across institutional distance

  Journal of International Business Studies · 2017 · https://doi.org/10.1057/s41267-017-0108-6

• A critical look at the use of SEM in international business research

  International Marketing Review · 2016 · https://doi.org/10.1108/imr-04-2014-0148

• Rana Plaza collapse aftermath: are CSR compliance and auditing pressures effective?

  Accounting Auditing & Accountability Journal · 2016 · https://doi.org/10.1108/aaaj-07-2015-2141

• The role of social value creation in business model formulation at the bottom of the pyramid – Implications for MNEs?

  International Business Review · 2014 · https://doi.org/10.1016/j.ibusrev.2013.12.004

• The internet as an alternative path to internationalization?

  International Marketing Review · 2013 · https://doi.org/10.1108/02651331311314556

• The Effects of Supplier Involvement and Knowledge Protection on Product Innovation in Customer–Supplier Relationships: A Study of Global Automotive Suppliers in C hina

  Journal of Product Innovation Management · 2013 · https://doi.org/10.1111/jpim.12082

• Drivers and Performance Outcomes of Supplier Innovation Generation in Customer–Supplier Relationships: The Role of Power‐Dependence

  Decision Sciences · 2012 · https://doi.org/10.1111/j.1540-5915.2012.00380.x

• Progressive Focusing and Trustworthiness in Qualitative Research

  Management International Review · 2012 · https://doi.org/10.1007/s11575-012-0140-5

• Determinants of Consumer Perceptions toward Mobile Advertising — A Comparison between Japan and Austria

  Journal of Interactive Marketing · 2011 · https://doi.org/10.1016/j.intmar.2011.07.002

• Marketing Theory and Applications

  Journal · 2010

• Enhancing international customer–supplier relationships through IT resources: A study of Taiwanese electronics suppliers

  Journal of International Business Studies · 2010 · https://doi.org/10.1057/jibs.2010.4

• Drivers and Performance Outcomes of Relationship Learning for Suppliers in Cross-Border Customer–Supplier Relationships: The Role of Communication Culture

  Journal of International Marketing · 2010 · https://doi.org/10.1509/jimk.18.1.63

• New Challenges to International Marketing

  Advances in international marketing · 2009 · https://doi.org/10.1108/s1474-7979(2009)20

• Understanding the impact of relational capital and organizational learning on alliance outcomes

  Journal of World Business · 2009 · https://doi.org/10.1016/j.jwb.2009.09.005

• The use of partial least squares path modeling in international marketing

  Advances in international marketing · 2009 · https://doi.org/10.1108/s1474-7979(2009)0000020014

• \nThe use of partial least squares path modeling in international marketing

  Radboud Repository (Radboud University) · 2009 · https://doi.org/10.1108/s1474-7979(2009)0000020014

• Enhancing the Trustworthiness of Qualitative Research in International Business

  Management International Review · 2008 · https://doi.org/10.1007/s11575-008-0103-z

• Overcoming export manufacturers’ dilemma in international expansion

  Journal of International Business Studies · 2007 · https://doi.org/10.1057/palgrave.jibs.8400263

• Online internationalisation, psychic distance reduction and the virtuality trap

  International Business Review · 2006 · https://doi.org/10.1016/j.ibusrev.2006.03.002

• Analysing textual data in international marketing research

  Qualitative Market Research An International Journal · 2005 · https://doi.org/10.1108/13522750510575426

• STRATEGIC ORIENTATION, CAPABILITIES, AND PERFORMANCE IN MANUFACTURER — 3PL RELATIONSHIPS

  Journal of Business Logistics · 2004 · https://doi.org/10.1002/j.2158-1592.2004.tb00181.x

• Can socio-demographics still play a role in profiling green consumers? A review of the evidence and an empirical investigation

  Journal of Business Research · 2003 · https://doi.org/10.1016/s0148-2963(01)00241-7

Current projects

No projects listed.